Curriculum Vitae
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MSc Financial Technology
Key Modules: Advanced FinTech, Smart Contracts, Law for FinTech, Applied Econometrics, Financial Modelling
BSc Accounting and Finance
Key Modules: Statistics, Innovation & E-business, Financial Management, Financial Reporting
Experience
Business Strategy, Product Manager
- Directed product strategy and data-backed budgeting across international markets, using KPI frameworks and performance tracking to consistently beat revenue targets by over 20% while protecting profit margins.
- Designed and executed scalable go-to-market strategies for key clients across Amazon and direct channels, leveraging market research and customer insights to drive up to 60% revenue growth over three years and secure top-5 Amazon rankings for flagship products.
- Managed over $1m in cumulative advertising budgets across multiple channels, reallocating spend to highest-performing platforms and optimising Amazon campaigns at campaign level using ACOS, conversion data and keyword performance, generating over $5m in direct advertising revenue and ~$10m in total client revenue.
- Engineered Excel VBA and AI-driven automation systems across client operations, including rule-based Amazon campaign optimisation between profitability and ranking goals, eliminating manual overhead across campaign management, inventory and reporting workflows.
Accounting Intern
- Collaborated with the Head of Finance to define requirements for an accounting system, digitising receipts and paper records into a centralised database, improving reporting accuracy and retrieval.
Operations Intern
- Supported cross-departmental daily operations at a major commercial bank, maintained premier-tier client relationships and contributed to retail banking product sales through direct client engagement.
Projects & Leadership
President, FinTech Society
- Led the relaunch of the University of Exeter FinTech Society, defining the strategic roadmap, organising industry speaker events and growing the society’s membership and engagement from the ground up.
Treasurer, Postgraduate Society
- Manage society finances including budget planning, liaison with the Students’ Guild for funding compliance.
Product & Project Lead, Construkt
- Built and led a team across frontend, backend and business development, keeping workstreams aligned and on schedule to deliver a working MVP at the Solana Colosseum Hackathon.
- Drove end-to-end product development for a Solana-backed construction payment platform, conducting interviews with construction industry professionals to validate the problem before scoping the MVP and designing role-based dashboards and escrow workflows.
Stablecoins in Developing Economies, Research Paper
- Conducting policy-focused research on stablecoin adoption in emerging markets, exploring currency substitution, inflation hedging, AML/KYC risks and comparisons with the UK’s developing regulatory framework.
SmartFundX
- Conceptualised and directed the development of a decentralised crowdlending platform on Ethereum Sepolia testnet, designing platform architecture and features including investor voting mechanisms for fund release approval and on-chain capital accountability, integrating a Django frontend with Solidity smart contracts.
Skills & Certificates
Programming & Technical
Tools & Platforms
Certificates